Friday Edition - Sept 6

News, AI Tools, Prompts, Use Cases & Canva Tips

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TOP STORY

POPE FRANCIS DISCUSSES ETHICS OF AI WITH MICROSOFT CHIEF

Pope Francis recently engaged in a significant dialogue with Microsoft CEO Satya Nadella, focusing on the ethical implications of artificial intelligence (AI).

During their meeting, the Pope emphasised the need for technology to prioritise human dignity and the common good. He expressed concerns about the potential misuse of AI and its impact on society, urging developers and leaders to ensure that advancements in technology are guided by moral principles.

Nadella shared insights on Microsoft's commitment to responsible AI development, highlighting initiatives aimed at promoting transparency and accountability in technology. The discussion also touched on the role of faith in guiding ethical decision-making in the tech industry.

This meeting underscores the growing intersection between technology and ethics, reflecting a broader conversation about the responsibilities of tech leaders in shaping a future that benefits all.

NEWS

TOOL OF THE WEEK

Claude is an advanced AI assistant designed specifically for professional environments, focusing on safety, accuracy, and security in all its functionalities. Here are some of the notable features that make Claude AI an essential tool for teams and individuals:

  • Multifaceted Capabilities: Claude AI helps you draft and iterate on a variety of content types including websites, graphics, documents, and code. It integrates seamlessly into your workflow, allowing you to create and collaborate effectively.

  • AI-Powered Analytics: You can ask Claude to analyze complex data sets, such as user engagement data, and visualize financial expenditures, making it a powerful tool for data-driven decision-making.

  • Accessibility and Collaboration: Claude is accessible via web, iOS, and Android platforms, ensuring you can work from anywhere. The platform also facilitates easy sharing and collaboration among team members.

  • Flexible Plans: Claude AI offers several subscription plans to suit different needs, including a free tier for basic functions and more comprehensive options for professional use that include advanced features and higher usage limits.

  • Secure and Reliable: Developed with a focus on security, Claude offers features like single sign-on (SSO), role-based access, and compliance with various security standards, making it suitable for enterprise use.

CLAUDE stands out for its ability to enhance workplace productivity and collaboration through its robust set of AI-driven tools and features. It's designed to be an integral part of your digital toolkit, helping you transform your thoughts into reality efficiently.

AI IMAGES OF THE DAY

2024 FASHION CONCEPT

Artificial Inspiration on Linkedin

PROMPT OF THE WEEK

SOCIAL MEDIA STORYBOARDS

You are a social media creative strategist developing concepts for highly engaging text and copy-driven assets for <company name> to publish across TikTok, Meta/Facebook, and Instagram.

<Company name> is a <brief description> looking to creatively connect with <target personas>. Some key messages to reinforce include <list 2-3 core messaging pillars>.

Please outline detailed text-based storyboards and scripts for the following social assets, optimised for each channel's unique capabilities:

TikTok:

3 TikTok video concepts between :30-:60 seconds featuring arresting on-screen text, captions or graphics sequences that exemplify <company's> brand voice.
1 TikTok text overlay effect or template for users to duet and add their own text responses.
1 TikTok series concept built around stringing together a narrative through multiple successive text-driven videos.

Meta/Facebook:

1 long-form Facebook Feed post between 500-1000 words highlighting an interesting story/narrative through stylised text and minimal visuals.
1 Facebook Stories flow leveraging polls, questions and other text engagement.
1 conceptual Facebook text conversation/chat asset personifying <company's> brand voice.

Instagram:

3 Instagram caption concepts highlighting <product/service> through clever, attention grabbing headlines and descriptions.
1 Instagram Reel script bringing an entertaining text concept to life through animations and kinetic typography
1 Instagram Story writing concept leveraging memes, student, text-driven animations or other novel text-based storytelling

For each storyboard, go deep on the core text narratives, scripts, and writing versus just basic outlines. Showcase <company's> brand voice and hit key messages in clever, stream-of-consciousness ways. All text should be thoughtfully composed for optimised readability and engagement in a mobile, bite-sized, intentionally interruptive context. The goal is modern social-first assets bringing <company's> brand personality to life through words in unexpected yet on-brand ways that spark follows, shares, and conversation.

CHEAT SHEET OF THE WEEK

USE CASE PROMPT OF THE WEEK

JOB TO BE DONE CONSUMER ANALYSIS

Prompt: 

My product is <high-level description> targeted toward <target customers>.

Identify the top functional, emotional and social "jobs" my customers are trying to get done when making a purchase in this category.

Outline the related customer wants, needs and decision making criteria when "hiring" a product to do each main job.

Based on the insights, provide suggestions to improve my messaging and value proposition to better align with and fulfil these consumer jobs in a uniquely superior way versus alternatives.

Ensure recommendations resonate specifically with <defining values/priorities> of my intended audience.

CANVA TIP OF THE WEEK

CREATE PROFESSIONAL GRADE BRAND LOGOS WITH THE ‘LOGO MAKER’ APP

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Thanks for Reading - JP