Today, we’re bringing you the latest in AI-powered marketing and business strategies. Here’s what’s inside:

🚨 AI Top Story: Recruiters are getting better at spotting overly polished, AI-generated CVs—here’s how to blend AI with your personal touch for the perfect application

📈 Killer Marketing Prompt: Find key company insights with AI to craft a resume and cover letter that stand out in your application process

🎯 AI Use Case Of The Week: Discover how Delta Airlines streamlined recruitment & improved candidate engagement with AI

🌟 Creator Spotlight: Vidhya Sharma shares her insights on using AI without sacrificing the human touch

How Recruiters Can Spot AI-Generated Resumes in Seconds

The Biggest Clues That Give AI-Generated Applications Away

In today's job market, nearly 50% of job seekers use large language models (LLMs) to craft their CVs and resumes. And hey, we get it—why spend hours agonizing over every word when AI can generate a polished application in seconds? But let’s be real—recruiters can spot an AI-generated CV a mile away. They’re seeing a flood of eerily similar CVs packed with buzzwords but missing that crucial human touch.

If you’re a job seeker, don’t panic—we’re not saying ditch AI entirely. Instead, use it smarter. Think of AI as your co-pilot, not your replacement. Let it help with structure and phrasing, but make sure to inject your personality, real accomplishments, and a bit of you into the mix. Personalize AI-generated text with specific anecdotes, measurable achievements, and language that feels natural. Hiring managers can tell the difference between a candidate who actually lived their experience and one whose resume reads like a corporate Mad Libs.

But recruiters are facing a new challenge, too—figuring out how to spot AI-assisted applications while ensuring they don’t overlook great candidates in the process. Rather than dismissing AI-assisted applications outright, the best hiring strategies focus on looking beyond the CV. AI-generated applications often come with telltale signs—overly polished but vague phrasing, a lack of concrete examples, and an impersonal tone. Some also overload keywords to pass Applicant Tracking Systems (ATS), making them feel more like a buzzword checklist than a genuine career story. Subtle formatting issues, like inconsistent spacing, sudden font changes, or misaligned sections, can also be telltale signs of an AI-generated resume.

And probably the biggest red flag of them all is a lack of personal voice. Human-written CVs have a natural rhythm, while AI-crafted ones often sound stiff and formulaic. AI has a habit of generating impressive but vague descriptions—sometimes even fabricating details entirely. If a CV lists grand achievements but lacks specific projects, quantifiable results, or clear contributions, it’s worth digging deeper in interviews and skills assessments to verify real expertise.

At the end of the day, AI is here to stay—but so is human individuality. The trick is blending the two seamlessly. Whether you're a job seeker or a recruiter, using AI as a tool (not a crutch) will keep the hiring process fair, effective, and, most importantly, human.

🤖 Don’t use AI to increase efficiency at the expense of recruiting junior talent - The potential downsides of using AI to replace entry-level roles

💼 Balancing the human-to-AI mix in B2B marketing - How B2B marketers can effectively integrate AI while still maintaining the essential human touch

📉 Google’s ad revenue growth turns sluggish as industry clouds gather - Google’s ad revenue is slowing down, with challenges from rising competition & AI-driven shifts

💡 AI CIO - Inference vs. Training: A CIO's Guide

🎯 The Artificially Intelligent Enterprise - OpenAI's $500 Billion Project Stargate

☕ AI Tangle - Google Brings Reasoning to Gemini 2.0 And Makes it Free For Everyone

Rezi.ai

Building a standout resume can be tough, but Rezi really can simplify the process. It’s an AI tool designed to help you create a resume that’s optimised for both ATS (Applicant Tracking Systems) and human recruiters - ensuring your resume stands out in the right ways.

Why it’s helpful
Rezi uses AI to analyse job descriptions and suggests keywords and phrases that will make your resume more attractive to both ATS and recruiters. It also provides real-time feedback on how to improve the structure and content of your CV, helping you refine it for the job you want.

How it works:

• Upload your resume and receive instant AI-driven suggestions for improvement.

• Rezi creates customized resumes based on the job title and description you’re targeting.

• It ensures your resume is formatted correctly for ATS while giving you the freedom and control to personalise and humanise the copy to ensure that your authentic self still shines through.

Rezi offers both a free plan and paid options. The free plan gives you access to essential features for building a solid resume, while the paid plans unlock additional customisation options, personalised guidance, and more advanced features to really fine-tune your resume and increase your chances of landing that interview.

VIDHYA SHARMA - 4 simple ways to make AI-written content feel more authentic

Maximise Job Application Success with ChatGPT DeepResearch

You are an AI-powered research assistant helping me to tailor a job application for a specific role at [Company Name]. 

Your goal is to provide insights from multiple online sources, including LinkedIn, official websites, news articles, and other social media platforms, to help me to effectively tailor my resume/cover letter, and prepare for any potential interviews.

Please focus on the following:

Company Overview
- Provide an overview of the company’s ethos, mission statement, core values, and how it presents itself in the public eye. What are its key focus areas, and what is the company’s public perception?

Leadership Team
Identify key decision-makers within the company, such as executives or hiring managers, and provide links to their LinkedIn profiles. Highlight any important figures who might be relevant to the user’s role or future interactions within the company.

Team Structures
Look for details on team sizes, departments, and organisational structure. Highlight any other available roles within the same department

Culture & Policies
Provide insights related to the company’s culture, work-life balance, and any publicly available policies (e.g., diversity, equity, and inclusion, remote work policies). How can the applicant incorporate this into their application to show alignment with the company’s values and working style?

Competitors and Market Position
Investigate the company’s position in the industry. Who are its key competitors, and what differentiates it within the market? Provide insights into its growth trends, challenges, and how it stands compared to its competitors.

Relevant Job Posts
Look for similar job openings within the company and analyse the skills, responsibilities, and qualifications they are seeking. Highlight any recurring patterns in job requirements and desired qualifications that may apply to the role the applicant is interested in.

Summary
Finally, provide a brief summary of key takeaways that can help me adjust my resume/cover letter, and interview preparation to better align with the company’s values, needs, and culture.

At the end of the day - If the AI makes $, it makes sense 🤑 🤖