In partnership with

Today, we’re bringing you the latest in AI-powered marketing and business strategies. Here’s what’s inside:

🚨 AI Top Story: Adobe Inc. brings AI deeper into creativity with Firefly, Photoshop & more at MAX 2025.

🌟 AI Tool Of The Week: A local-marketing-specialist conversational AI assistant for multi-location brands.

🎯 Killer Marketing Prompt: Use an AI assistant to automate hyper-local social posts and keep brand voice consistent.

🎥 AI YouTube Resource Of The Week: A walkthrough of how local marketing teams are using this mobile AI assistant in the field.

AI TOP STORY

Adobe brings AI deeper into creativity with Firefly, Photoshop & more at MAX 2025

The magic of creativity unleashed

At its annual Adobe MAX 2025 event in Los Angeles, Adobe rolled out major AI-enhanced updates across its creative suite — including generative image, video, audio tools and tighter integration across apps.

Key announcements include:

  • Custom-model support in Adobe Firefly: users can train models on specific characters or tones using as few as six images.

  • New generative features: “Generate Soundtrack” and “Generate Speech” inside Firefly, supporting multi-language voice and layered audio workflows.

  • AI assistants embedded in Adobe Photoshop and Adobe Express allowing natural-language interaction.

  • Integration of external models: Firefly now includes partner models from OpenAI, Google LLC and others, giving users model-choice inside the platform.

Why it matters for marketers:

  • Creative ops scale up: With AI-assisted asset generation inside core tools, even smaller teams can deliver more versions, faster.

  • Brand governance becomes tech governance: If your brand trains its own models (via Firefly custom model support), you’ll need structured creative asset archives, clear brand-voice/tone data, and governance workflows.

  • Cross-channel execution tightens: Because these tools are built into the creative apps you already use, you can go from concept → asset → deploy faster with fewer handoffs.

  • Competitive bar is rising: As standard creative tools embed AI, using “AI” isn’t optional — the question becomes how you use it effectively and responsibly.

Takeaway: If your marketing team isn’t actively planning for AI-driven creative workflows, this announcement should be a wake-up call. Clean up your asset library. Define your brand visual DNA. Map how AI-generated assets flow into campaign deployment. Build your guardrails.

AI NEWS FOR MARKETERS

📍 PromoRepublic launches a mobile AI Assistant for local marketing teams — a tool enabling multi-location brands to automate social posts, review responses, and performance analytics from mobile/web.

🧠 Fractionally rolls out “Marketing Genie” — an AI assistant aimed at SMBs for automating content, outbound campaigns, and lead qualification from a single idea or website.

📈 The 2025 AI Marketing Industry Report — shows that content strategies, workflow automation, and ROI-driven AI adoption are accelerating across B2B and B2C.

⚠️ AI regulations continue to evolve — State-level bills and ad-tech guardrails are being introduced globally, reshaping how much automation marketers can deploy in their operations.

THE LATEST FROM THE AIE NETWORK

🎯 The Artificially Intelligent Enterprise - Quantum Computing + AI

AI TOOL OF THE WEEK

PromoRepublic: Your AI-Powered Local Marketing Assistant

PromoRepublic’s new Mobile AI Assistant is built for multi-location brands, franchises, and agencies that manage dozens—or hundreds—of local pages and need to keep every one of them on-brand, responsive, and active. It’s the first mobile-first marketing AI that helps local teams create, schedule, and manage posts, respond to reviews, and analyze performance — all in one place.

At its core, the assistant blends generative AI with brand governance, allowing marketers to generate posts that match tone and visuals across every branch or franchise location. Using brand guidelines, local promotions, and current trends, the tool automatically drafts localized posts and captions that sound human, relevant, and consistent with the company’s messaging. For marketers, that means no more chasing every local manager for updates or worrying about inconsistent social content.

Why It’s Gaining Traction

PromoRepublic sits at the crossroads of local marketing and automation—a space that’s historically messy and time-consuming. Brands often struggle to maintain a consistent presence across hundreds of local social pages while still giving each store or franchise a unique, relevant voice. This AI assistant closes that gap.
It ensures that every local store, dealership, or franchise outlet can maintain engagement with its audience without losing brand consistency or quality. The AI learns from your best-performing posts, local audience behavior, and historical engagement to optimize future campaigns automatically.

For agencies, it’s a massive time-saver: you can automate recurring content creation and review responses for clients at scale. For brands, it means every location becomes an active marketing channel—without expanding your headcount.

The Appeal

What makes PromoRepublic’s AI different is its focus on localization at scale.
Unlike typical social schedulers or AI copy tools, it doesn’t just churn out generic posts. It automatically adapts messages for each market—referencing city names, regional events, and promotions—while following global brand tone and visual rules. The result: hyper-local relevance with corporate-level control.

It’s also deeply integrated with social networks and listings, meaning the assistant can manage not only your social feeds but also reviews, mentions, and reputation management — automatically responding when appropriate and escalating when human input is needed.

Key Features

🤖 Generative AI Posting: Create on-brand social content for hundreds of locations instantly.

📅 Unified Dashboard: Manage all local campaigns, listings, and analytics from one hub.

💬 AI Review Responder: Automatically handle customer reviews and mentions with customizable tone settings.

🌍 Localization Engine: Tailor content to local events, languages, and trends while preserving global brand consistency.

📈 Performance Insights: Track engagement, growth, and sentiment across every region.

🔗 Integrations: Works seamlessly with Facebook, Instagram, Google Business Profile, and other top networks.

📱 Mobile-First Design: Built for marketers on the go — manage and edit campaigns from any device.

Pricing starts with enterprise and franchise tiers, with flexible options for agencies and brand networks.

KILLER MARKETING PROMPT

Turn Your AI Into a Post-Launch Engagement Strategist

Every week, we share a Killer Marketing Prompt — a ready-to-use workflow you can drop straight into ChatGPT, Claude, or Gemini to make your marketing faster, smarter, and more strategic.

This week’s prompt helps you automate your post-launch engagement flow — the crucial period right after a product launch when excitement peaks but attention fades fast. Instead of manually crafting dozens of follow-up messages, you’ll feed AI your product details and target segments, and it will generate a full engagement cadence: what to say, when to say it, and how to measure success.

Use this to plan your launch follow-ups, re-engage inactive customers, or turn new buyers into brand advocates — all with minimal effort and maximum personalization.

You are my AI engagement strategist.  
I will feed you:  
1) The product name, launch date, and a short description of its key benefit.  
2) A list of customer segments (e.g., “early adopters”, “lapsed users”, “referral prospects”).  
3) Available engagement channels (email, Instagram DM, LinkedIn message, in-app notification).  

For each segment:  
• Draft a customised 3-step engagement cadence (channel + timing + message) to drive activation or referral.  
• Provide one variant of each message tailored for the channel and user segment.  
• Suggest one KPI to track for each step (e.g., click-through, referral action, re-activation rate) and an action if the KPI falls short.

Pro tip: Use this inside ChatGPT or Claude, then export the results to your CRM or marketing automation tool (like HubSpot, Customer.io, or Beehiiv). It’s a fast way to keep your launch energy alive while your competitors go quiet.

AI YOUTUBE RESOURCE OF THE WEEK

Top AI Marketing & Branding Tools & Strategies (w/ Neil Patel)

This walkthrough features marketing veteran Neil Patel exploring how modern AI tools fit into branding and campaign workflows — from creative generation to targeting and optimisation. It’s especially good for marketers who want to see real tools in action and understand how AI can integrate into your broader strategy, not just content creation

AI MEME OF THE DAY

When you finally realize AI can write your copy, run your ads, and even plan your funnel — while you just sip coffee and ‘supervise’.

How did we do?

How did we do with this issue of the AI Marketing Advantage.

Login or Subscribe to participate

Your AI Sherpa, 

Mark R. Hinkle
Executive Director
Connect with me on LinkedIn
Follow Me on Twitter

Reply

or to participate

Keep Reading

No posts found