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- šÆ o3-mini & Deep Research - OpenAIās Latest Drop
šÆ o3-mini & Deep Research - OpenAIās Latest Drop
New AI Tools, Big PromisesāBut Do They Actually Deliver?

Today, weāre bringing you the latest in AI-powered marketing and business strategies. Hereās whatās inside:
šØ AI Top Story: OpenAIās o3-mini & Deep Research bring new AI capabilitiesābut are they practical for business?
š One Quick AI Hack: Turn raw spreadsheet data into insights instantly with Rows AIāautomate reports, enrich data, and track competitors effortlessly.
šÆ Killer Marketing Prompt: Leverage OpenAIās Deep Research to uncover data-driven marketing strategies and boost your campaign performance.
š Creator Spotlight: MJ Jaindl compares Open AIās Deep Research to DeepSeek - Find out which AI delivers better results.

o3-mini & Deep Research - OpenAIās Latest Drop
New AI Tools, Big PromisesāBut Do They Actually Deliver?

OpenAI just launched o3-mini and Deep Research, two new AI models that bring more reasoning power to businesses and professionals. On paper, both sound like major upgrades, but whether theyāll actually be useful depends on how you plan to use them.
o3-mini is designed for problem-solving in technical fields like programming, math, and science. Itās built to self-check its work, making it more reliable for complex reasoning tasks. OpenAI has also made it faster and more cost-efficient, meaning businesses can access more advanced AI without huge infrastructure costs. Itās free for now, so itās an easy way to start experimentingāespecially for those looking to analyse large datasets, refine customer insights, or generate structured reports without breaking the bank.
Deep Research, on the other hand, is positioned as a more in-depth analysis tool, built for scanning and synthesising vast amounts of information. OpenAI says it can analyse hundreds of sources and generate detailed reports in 5 to 30 minutes. Thatās impressive for deep dives into market trends or industry reports, but it also raises a questionāif AI is meant to speed things up, does waiting half an hour for a response still fit into fast-moving workflows? Some will find the long-form research valuable, while others may feel it slows them down.
Ultimately, these models represent another step forward for AI, but theyāre not universal solutions. o3-mini is great for structured problem-solving and AI-powered decision-making, while Deep Research is aimed at professionals who need more comprehensive insights. Businesses will need to weigh the trade-offs and decide which toolāif anyāfits into their workflow.
One thingās clear: OpenAI isnāt slowing down. Whether these tools become game-changers or just another update in the AI race depends on how businesses and professionals put them to work.

š How to Use AI-Powered Search Ads - A guide breaking down how to leverage AI-driven ad strategies for better targeting, automation, and results
š The Road to Private AI Implementation - As businesses look to integrate AI without compromising security, private AI is emerging as a key solution
š¤« Why Employees Smuggle AI Into Work - Workers are secretly using AI tools on the jobābut why?
š¼ Salesforce to cut more than 1,000 jobs, hires salespeople for AI - What does this signal about the future of AI-driven business?
š¹ Head Of Instagram Reveals Hashtags Donāt Work During Street Interview - The truth has been revealed on Instagramās notoriously secretive algortithm
šÆ The Artificially Intelligent Enterprise - Guide to No Code AI Agent Platforms

Use AI to Enrich & Analyse Data
Spreadsheets hold valuable data, but extracting insights often requires manual effort. With Rows AI, you can automate data enrichment, trend analysis, and competitor trackingāturning raw numbers into actionable insights in seconds.
How to do it:
1ļøā£ Enrich missing data ā Automatically pull in company details, contact info, or market insights using AI-powered formulas.
2ļøā£ Generate instant reports ā Let AI summarise trends from sales, ad spend, or customer behaviour data.
3ļøā£ Automate competitor tracking ā Set up Rows to fetch competitor pricing, reviews, or social mentions dynamically.
With OpenAIās integration, Rows can go beyond simple automationāallowing you to extract key insights, classify data, and even generate AI-powered content directly in your spreadsheets.

MJ Jaindl - ChatGPTās Deep Research vs. DeepSeekāwho wins on accuracy, depth, and citations?

Leverage Open AIās Deep Research to Unlock Data-Driven Marketing Insights
The Prompt:
For [Company/Organisation Name], evaluate how digital sales strategies powered by AI-driven personalisation and big data analytics can transform online marketing and customer engagement. Explore successful e-commerce case studies and performance metrics, identifying actionable marketing strategies to enhance campaign ROI, customer retention, and conversion rates. Deliver a clear roadmap to implement these strategies effectively, empowering the marketing team to drive measurable results.

Check Out OpenAIās Deep Research In Action With Julian Goldie

How To Annoy A Marketer š


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