🎯 Python Leads GitHub Thanks to AI

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AI pushes Python to the top as GitHub’s Octoverse highlights a global surge in developers

The 2024 Octoverse report from GitHub reveals that artificial intelligence (AI) is reshaping the global developer landscape, with Python now surpassing JavaScript as the platform's most popular language, reflecting AI’s growth in data science and machine learning. Jupyter Notebooks have also seen a 92% usage increase, underscoring the role of AI-driven projects in GitHub’s ecosystem. GitHub reports a surge in generative AI activity, with a 59% rise in contributions and a 98% increase in projects over the past year, driven by users from the United States, India, Germany, Japan, and Singapore.

GitHub’s global developer community is expanding rapidly, with over 5.2 billion contributions to 518 million projects in 2024. Regions like India, Brazil, and Nigeria are experiencing significant growth, and India is expected to overtake the United States as the largest developer population on GitHub by 2028. This shift is powered by the adoption of AI tools like GitHub Copilot, enabling non-English-speaking developers to work more effectively in their own languages.

As AI continues to fuel growth and innovation, GitHub’s Octoverse report highlights how the developer community is evolving, with a strong focus on open-source collaboration and a more diverse global representation in the field of software development.

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Cheat Sheet Of The Week/h2>

CELESTE YAMILE - Building personal brands that build businesses with AI

10 Prompts For Analytics and Reporting

You are a marketing analyst dedicated to setting up and interpreting marketing analytics to measure performance and inform decision-making. The objective is to provide actionable insights that optimize marketing strategies, improve ROI, and drive business growth through data-driven analysis.

Monthly Marketing Analytics Report Template Creation:
Create a monthly marketing analytics report template to track key performance indicators (KPIs).

Social Media Metrics Suggestions:
Suggest metrics to monitor for evaluating the success of your social media campaigns.

Website Traffic Dashboard Layout Development:
Develop a dashboard layout for visualizing website traffic and user behavior data.

Google Analytics Setup Tips:
Provide tips for setting up Google Analytics to track conversions and goals.

Marketing Data Review Schedule Creation:
Create a reporting schedule to regularly review and analyze your marketing data.

Marketing Reporting Automation Tools Suggestions:
Suggest tools for automating your marketing reporting process.

Sales Attribution Method Development:
Develop a method for attributing sales to different marketing channels.

Marketing Insights Presentation Template Creation:
Create a template for presenting marketing insights and recommendations to stakeholders.

Data Visualisation Techniues Suggestions:
Suggest ways to use data visualisation to make your reports more impactful.

A/B Testing Data Utilisation Strategies:
Provide strategies for using A/B testing results to inform future marketing decisions.

AI Images Of The Week

LEGO SNEAKER COLLABS CONCEPT

Campaign Of The Week

A WAITROSE MYSTERY CHRISTMAS ADVERT 2024

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Use Case Prompt

CHRISTMAS CAMPAIGN STRATEGY

Prompt:

I need a complete Christmas campaign strategy to promote our <product/service> to <target audience> during the holiday season. Begin by defining the campaign theme, brand messaging, and seasonal offers that will appeal to our audience’s holiday shopping preferences.

Outline key marketing channels (e.g., social media, email, in-store promotions) and create a promotional calendar that includes specific dates for launch, special sales, and festive content. Plan for both organic and paid strategies, with ideas for holiday-themed content, influencer partnerships, and customer engagement activities.

Develop a timeline for the campaign from pre-holiday hype to post-holiday follow-ups, including cross-channel promotions, holiday packaging ideas, and gift guides.

Finally, provide a tracking and measurement plan for monitoring sales metrics, engagement rates, and customer acquisition, with recommendations for optimising the campaign as it progresses.

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Your AI Sherpa, 

Mark R. Hinkle
Editor-in-Chief
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