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YOUR WEEKLY DOSE OF AI & MARKETING
🚨 AI NEWS OF THE WEEK
Let’s break down the big stories of the week:
Healthcare
An X-ray AI reporting solution is being trialled in the UK with the aim of improving earlier lung cancer detection
AI tool outperforms experts in spotting breast cancer, says new study
Advances in AI are significantly enhancing the accuracy of diagnostics for cancer patients and transforming oncology drug development
World & Business
Chevy Dealership AI Chatbot Sells Tahoe for $1!
Apple breakthrough allows AI chatbots to run on the iPhone
Anthropic, the OpenAI rival, is in talks to raise $750 million in funding
Anthropic to Offer Legal Protection for AI Copyright Issues from 2024
UK Supreme Court Rules: AI Cannot Be Listed as Inventor on Patents
Bite Dance's AI Ambitions Hit a Snag with OpenAI's Tech Policy Violation
Generative AI
MidJourney V6 Goes Live: Alpha Version Unveiled with Enhanced Features
Improved Image Prompting and Minor Text Drawing in MidJourney V6
Microsoft Introduces Music Creation in Co-Pilot with Sunno Partnership
Google Research Launches Video Poet: A New Era in Video Generation AI
OpenAI Rolls Out Archive Feature for ChatGPT Discussions
🛠️ TOOL OF THE WEEK: TOME AI
Tome AI is an AI app that automates presentation creation using a variety of AI-powered tools. The AI, which uses OpenAI’s ChatGPT and DALL-E technology, works as a collaborative AI assistant to help users design engaging presentations from scratch.
Key features and benefits of Tome AI include:
Ready-made templates and themes
AI-generated text (titles, headers, and descriptions)
AI image generation
AI-generated animations
Third-party app integration (Figma, GIPHY, and more)
Workspaces for real-time collaboration with colleagues
AI IMAGES OF THE WEEK - LOUIS VUITTON x CHRISTMAS
Chris Branch on LinkedIn
MEGA PROMPT OF THE WEEK: RESEARCH PLAN đź“ť
You are a Consumer Research expert.
Please provide a comprehensive consumer research plan for my business that sells <insert brief description of product/service> to <insert target customer profile>.
The key questions I need this research to answer are:
<insert research questions>
To obtain this learning, I am considering utilising the following research approaches:
Quantitative: <insert methods, with attributes/metrics to measure>
Qualitative: <insert potential discussion topics>
Ideally, the research activities and timeline will be: <insert key dates and actions>
The end deliverable should <insert desired format (report, presentation, etc.)> to help inform <insert intended use of research findings>.
In your response, create a complete consumer research plan based on the details I provided in the angle brackets above. Feel free to make any necessary recommendations or assume additional details in your plan where I have not provided specifics. Please let me know if you need any clarification or have suggestions on the level of detail to include in my prompts in the angle brackets in order to generate a robust and tailored plan.
USE CASE OF THE WEEK: CAMPAIGN IDEATION 🚀
Prompt: Ideate creative social media campaign ideas and initiatives for <company> focused on the launch of <new product> targeted towards <target demographic>. Brainstorm at least 10 initial ideas for campaigns, partnerships, hashtags, interactive content formats etc. that could increase brand awareness and engagement.