Today, we’re bringing you the latest in AI-powered marketing and business strategies. Here’s what’s inside:

🚨 AI Top Story: Learn why mindset beats tech when it comes to making AI work.

📊 One Quick AI Hack: Instantly generate hyper-realistic images right inside ChatGPT with this powerful custom GPT from GeniGPT.net.

🎯 AI Tool Of The Week: DocuSign’s new AI Agents bring structure and strategy to even the messiest contracts—think smarter automation with legal-grade intelligence.

🌟 Creator Spotlight: Awa K Penn on how to Learn any skill with ChatGPT in 30 days

Why Culture Will Determine the AI Winners in 2025

It's Time To Stop Piloting & Start Embedding

It’s easy to assume that the companies winning with AI have better tools. But more often than not, it’s not the tools, it’s the culture.

AI is already embedded in most marketing departments. It’s in the stack. It’s in the strategy. But in many teams, it’s still sitting on the sidelines—rarely integrated into core processes, often treated as an experiment that only a few are allowed to run. It’s there, but not trusted. Discussed, but not used meaningfully. That gap isn’t technical, it’s behavioural.

The organisations seeing results have made AI part of how things get done. It’s not an event or initiative. It’s a working habit. They use it to test messaging, generate creative variations, draft content faster, and uncover insights that would’ve taken hours. And they do it consistently, not occasionally. It’s baked into the daily rhythm, not saved for a once-a-quarter campaign sprint.

What makes that possible isn’t better access to tools. It’s leadership that encourages curiosity. Teams are trusted to try things without asking for permission. People are rewarded for experimentation, not just efficiency. There’s less hesitation, more iteration. That’s what creates momentum.

It also lowers the cost of trying something new. When AI isn’t a high-stakes gamble but a normal part of building, teams get bolder. They stop waiting for perfect inputs and start focusing on useful outputs. That shift opens up more creative thinking, more surface area for testing, and more opportunities to surprise yourself with what works.

The pattern is clear. Wherever AI is making a real difference, there’s a mindset behind it that makes room for change. That mindset doesn’t show up automatically. It has to be built—and it has to be led.

Because it’s not the technology that turns AI into a marketing advantage.
It’s the culture that surrounds it.

🍎 Apple has another AI headache — this time with its advertising - Apple is under scrutiny for promoting AI features as "available now" at the iPhone 16 launch, despite key tools being delayed.

🧠 Fiverr confronts AI concerns head-on in national marketing push - Fiverr’s new campaign tackles the AI vs. freelancer debate directly—reassuring businesses that human creativity still leads.

🛍️ Top 5 Ecommerce AI Agents Reviewed — Which One Delivers Real Results? - A hands-on look at the top AI agents transforming online retail, with a focus on who’s actually driving conversions

👔 Fake job seekers are flooding the market — thanks to AI - AI-generated applicants are making it harder for companies to spot real candidates, creating a new headache for hiring teams.

🎯 The Artificially Intelligent Enterprise - Prompt Chaining to Refine Chatbot Results

☕ AI Tangle - Google at Risk of Losing Chrome, The Oscars Thoughts on AI & Huawei's Case as The Nvidia Alternative

Generate Incredibly Realistic Images With This Custom GPT

Looking to generate lifelike images directly within ChatGPT? The Photo Realistic Image and Video GPT Pro, developed by GeniGPT.net, allows you to craft hyper-realistic photos and videos directly within ChatGPT.​

GeniGPT.net designed this GPT to bridge the gap between detailed textual prompts and high-quality visual outputs, aiming to provide users with an intuitive platform for creating realistic imagery. ​

Users have praised its ability to handle complex prompts, delivering images with impressive accuracy and detail.

(Note: Max 3 free credits per day)

Click here to generate something!

Smarter data capture from the messiest docs with Agentic Document Extraction

DocuSign’s AI Contract Agents move beyond keyword search and clause matching by applying reasoning, memory, and agentic behavior to every contract interaction—helping teams draft, negotiate, and manage documents faster and with more confidence.

Why It’s Useful

Contracts are high-stakes, high-complexity documents—and most AI tools still treat them like text files. DocuSign’s AI Agents bring structure, strategy, and speed to contract workflows. They don’t just find the right clause—they understand what it means in context, suggest better language, and flag potential issues. Perfect for legal, procurement, sales ops, and any team that needs contract intelligence, not just automation.

Key Features:

Multi-Agent Coordination – Different AI agents handle specific tasks like contract review, clause extraction, redlining, and negotiation assistance—all working together across the contract lifecycle.

Clause-Level Reasoning – Understands the meaning, risk, and intent behind each clause, not just the wording—allowing smarter redlines and negotiation support.

Contract Memory – Keeps a running knowledge of how your organization handles terms, preferences, and past decisions—so the AI gets smarter over time.

Risk & Obligation Analysis – Highlights potential exposure and missed obligations, even when phrasing is ambiguous or non-standard.

Works Across Systems – Connects with your existing CRM, procurement, and legal tools to automate contract management end-to-end.

Click Here To Explore

AWA K PENN - How to learn any skill with ChatGPT in 30 days

Three Tabs, Infinite Confidence 💪